| 000 | 00745nam a22003017a 4500 | ||
|---|---|---|---|
| 001 | 4516 | ||
| 003 | UR | ||
| 005 | 20220428081022.0 | ||
| 008 | 880803s1989 nyu 001 0 eng | ||
| 010 | _a88008218 | ||
| 020 | _a0070527334 | ||
| 035 | _a(janium) 4505 | ||
| 035 | _a(janium)4505 | ||
| 040 |
_aDLC _cDLC _dUKM |
||
| 049 | _aXRGA | ||
| 050 | 4 |
_aHF5415 _b.R52 1990 |
|
| 100 | 1 | _aRies, Al. | |
| 245 | 1 | 0 |
_aBottom-up marketing / _cby Al Ries and Jack Trout. |
| 260 |
_aNew York _bMcGraw-Hill _c1990. |
||
| 300 |
_axiv, 226 p. _c21 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aMarketing. | |
| 650 | 4 | _aMercadotecnia. | |
| 650 | 4 | _aPublicidad. | |
| 653 | _aMarketing. | ||
| 700 | 1 | _aTrout, Jack. | |
| 999 |
_c32006 _d32006 |
||