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035 _a(janium) 35374
035 _a(janium)35372
050 4 _aHF5415.13
_b.K67 1997
100 _aKotler, Philip,
_d1931-
_93262
245 1 0 _aMarketing management
_b : analysis planning implementation and control
250 _a9a ed.
260 _bPrentice Hall
_c1997
583 _aREMOVER
690 _aLCOP4701
_bCAMPAÑAS DE MEZCLA PROMOCIONAL
_95025
942 _b1
999 _c20129
_d20129