03445cam a2200385 i 450000100060000000300080000600500170001400800410003101000150007202000180008702000150010502000310012002000280015104000770017904100080025604300120026405000160027608200260029210000380031824500690035625000330042526400510045830000310050933600270054033700330056733800120060050516020061252006540221465000310286865000350289965000470293465000330298165500200301465500250303449147MX-MoUR20260806142407.0120921s2009 nyu 000 0deng d a2009024010 a9780316075848 a0316075841 a9780316076203q(rústica) a0316076201q(rústica) aI8MbspaerdacI8MdOCLCOdOCLCFdOCLCOdI8MdOCLdOCLCQdOCLCOdMX-MoUR0 aspa an-us---00aPN4874.G39804a814.6 bGLA-WHA (ENG)1 aGladwell, Malcolm,d1963-eautor.10aWhat the dog saw and other adventure stories /cMalcolm Gladwell aFirst edition: October 2009. 1aNew York :bLittle, Brown and Company,c[2009] axv, 410 páginas ;c21 cm atextobtxt2rdacontent asin mediaciónbn2rdamedia avolumen0 aPt. 1: Obsessives, pioneers, and other varieties of minor genius -- The pitchman : Ron Popeil and the conquest of the American kitchen -- The ketchup conundrum : mustard now comes in dozens of different varieties--why has ketchup stayed the same? -- Blowing up : how Nassim Taleb turned the inevitability of disaster into an investment strategy. -- True colors : hair dye and the hidden history of postwar America -- John Rock's error : what the inventor of the birth control pill didn't know about women's health -- What the dog saw : Cesar Millan and the movements of mastery -- Pt. 2: Theories, predictions and diagnoses. Open secrets : Enron, intelligence and the perils of too much information -- Million dollar Murray : why problems like homelessness may be easier to solve than to manage -- The picture problem : mammography, air power, and the limits of looking -- Something borrowed : should a charge of plagiarism ruin your life? -- Connecting the dots : the paradoxes of intelligence reform -- The art of failure : why some people choke and others panic -- Blowup : who can be blamed for a disaster like the Challenger explosion? No one, and we'd better get used to it -- Pt. 3: Personality, character and intelligence. Late bloomers : why do we equate genius with precocity? -- Most likely to succeed : how do we hire when we can't tell who's right for the job? -- Dangerous minds : criminal profiling made easy -- The talent myth : are smart people overrated? -- The New-Boy Network : what do job interviews really tell us? -- Troublemakers : what pit bulls can teach us about crime. a"Compilación de veintidós ensayos periodísticos que exploran el trasfondo social, psicológico y económico de diversos personajes y fenómenos de la cultura contemporánea. Dividida en tres secciones, la obra analiza la mente de inventores y "pequeños genios" subestimados (como el encantador de perros César Millán o el creador de la píldora anticonceptiva), cuestiona las limitaciones de las predicciones intelectuales y médicas (como los sesgos en mamografías y el colapso de Enron), y examina los criterios sesgados con los que la sociedad evalúa el talento, la personalidad y la inteligencia humana." --cGoogle Gemini. 4aPeriodismozEstados Unidos 4aPsicología socialvAnecdotas 4aIntelectualeszEstados UnidosvBiografía 4aCaráctervEstudio de casos 7aEnsayos2tgfbne 7aBiografías2tgfbne