@book{47712,
	author = {Turner, Marcia Layton},
	title = {Las más grandes mentes de marketing del mundo /},
	publisher = {Panorama Editorial,},
	year = {[2002]},
	address = {México :},
	edition = {Primera edición en español: 2002},
	note = {Traducción de: How to think like worldś greatest marketing minds.}
}