01132cam a2200337Ia 45000010005000000030003000050050017000080080041000250200030000660200030000960200030001260200030001560350018001860350017002040400013002210410013002340500022002471000022002692400025002912450157003162600061004733000025005345000023005595000039005825000032006215000038006535040051006916500015007426500013007577000024007705736UR20220428111946.0961125s1991    deua     b    001 0 spa d  a0201629097 (v.2) c$17.95  a0201629100 (v.3) c$17.95  a0201629119 (v.4) c$19.95  z0201629088 (v.1) c$19.95  a(janium) 5725  a(janium)5725  aPIFcPIF1 aspaheng 4aHF5415b.C72 19911 aCravens, David W.10aMarketing.lSpanish.10aMercadotecnia en acción/cDavid W. Cravens, Robert B. Woodruff;  versión en español, Angel Carlos González Ruiz; colaborador, Alma Navarro Vega.  aWashington, Del. bAddison-Wesley Iberoamericana c1991.  a4 v. bill. c25 cm.  aIncluye índices.  aOn spine: 62908/62909/62910/62911.  aTraducción de: Marketing.  aTranslation of: Marketing, c1986.  aIncludes bibliographical references and index. 0aMarketing. 4aMERCADO.1 aWoodruff, Robert B.