01262nam a22003011  45000010005000000030003000050050017000080080041000250100013000660200029000790350018001080350017001260370075001430400018002180420008002360500025002442450064002692600055003333000032003885040053004205050250004736500016007236500038007396500019007777000021007969520126008179990017009435026UR20220428082305.0000630s1999    caua     b    001 0 eng    a99006226  a076191109X : HRDc$99.95  a(janium) 5015  a(janium)5015  bSage Pubns, 2455 Teller rd, Newbury Park, CA, USA, 91320, (805)4990721  aDLCcDLCdDLC  apcc 4aJF2112b.C3H365 199900aHandbook of political marketing /cBruce I. Newman, editor.  aThousand Oaks, Calif. bSage Publications cc1999.  axxiv, 792 p. bil. c27 cm.  aIncluye referencias bibliográficas e índice.0 aConceptual and historical origins of political marketing -- Management of political campaigns -- Analysis of the political marketplace -- Development of political strategy -- Execution of political campaigns -- Political marketing and democracy. 0aElecciones. 0aManejo de campañas electorales. 0aMercadotecnia.1 aNewman, Bruce I.  001040708AGaURBCbURBCcGENd2022-04-28eCompraoJF2112 C3H365 1999 p0070049r2022-04-28 00:00:00w2022-04-28yLIBRO  c34911d34911