01121nam a22002891 4500 5026 UR 20220428082305.0 000630s1999 caua b 001 0 eng 99006226 076191109X : HRD $99.95 (janium) 5015 (janium)5015 Sage Pubns, 2455 Teller rd, Newbury Park, CA, USA, 91320, (805)4990721 DLC DLC DLC pcc JF2112 .C3H365 1999 Handbook of political marketing / Bruce I. Newman, editor. Thousand Oaks, Calif. Sage Publications c1999. xxiv, 792 p. il. 27 cm. Incluye referencias bibliográficas e índice. Conceptual and historical origins of political marketing -- Management of political campaigns -- Analysis of the political marketplace -- Development of political strategy -- Execution of political campaigns -- Political marketing and democracy. Elecciones. Manejo de campañas electorales. Mercadotecnia. Newman, Bruce I. 0 0 0 0 AG URBC URBC GEN 2022-04-28 Compra JF2112 C3H365 1999 0070049 2022-04-28 00:00:00 2022-04-28 LIBRO 34911 34911