01264 a2200217 4500 20220428081417.0 140318s mx r 000 spa d 9781118496404 (janium)45899 HF5415 .K6249 2013 Kotler, Philip Market your way to growth 8 ways to win/ Philip and Milton Kotler. Hobokon, NJ John Wiley & Sons c2013. xxviii, 212 p. il. "With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy. They include how to increase your market share, develop enthusiastic customers, build your brand, innovate, expand internationally, acquire other businesses, build a great reputation for social responsibility, and more. By engaging any of these pathways to growth, you can achieve growth rates that your competitors will envy."--Publisher's website. Mercadotecnia Mercadotecnia de relaciones Relaciones con los clientes Administración Milton, Kotler 0 0 0 0 AG URBC URBC GEN 2016-06-29 20160629 | Compra HF5415 .K6249 2013 0091086 2022-04-28 00:00:00 0000-00-00 2022-04-28 LIBRO 32905 32905