Garfield, Bob.
The chaos scenario /
Bob Garfield.
- [Nashville, Tenn..] Stielstra Publishing c2009.
- 304 p.
"Amid the ruins of mass media, the choice for business is stark: listen or perish."--p. 1 de la cubierta. Incluye índice.
9780984065103
Marketing.
Mercadotecnia.
Publicidad.
HF5823 / .G37 2009