00711cam a2200241Ia 450000100060000000300070000600500170001300800410003002000180007103500190008903500180010804000160012604100130014205000220015510000230017724500570020025000110025726000620026830000230033050400530035365000360040670000270044243605URCABC20220428080251.0070925s2008 njua b 001 0 eng d a9780131754348 a(janium) 43517 a(janium)43511 aURCABCbspa0 aspaheng 4aHF1416b.K44 20081 aKeegan, Warren J. 10aGlobal marketing /cWarren J. Keegan, Mark C. Green. a5a ed. aUpper Saddle River, N.J. bPearson/Prentice Hall cc2008. axxiv, 643 p. bil. aIncluye referencias bibliográficas e índice.14aMercadotecnia de exportación.1 aGreen, Mark C. ecoaut