Rumelt, Richard P. <br/><br/>
Good strategy, bad strategy    the difference and why it matters / 
Richard P. Rumelt. 
 - New York   Crown Business   c2011. 
 - xii, 322 p.   ill. 
<br/><br/><label>ISBN: </label>9780307886231 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Estrategia.<br/>La planificación estratégica<br/>La planificación.
<br/><br/><label>LC Class. No.: </label>HD30.28  / .R854 2011