The Boston Consulting Group on strategy / 
 On strategy 
edited by Carl W. Stern, Michael S. Deimler. 
 - 2a ed. 
 - Hoboken, N.J.   John Wiley & Sons   c2006. 
 - xvii, 413 p.   ill.  
<br/><br/> "Classic concepts and new perspectives, cash cows, experience curves, time-based competition, richness and reach, and other BCG ideas"--Jacket.  Incluye indice  Revised ed. of: Perspectives on strategy:  from the Boston Consulting Group / edited by Carl W. Stern and George Stalk, Jr. 
<br/><br/>Incluye referencia bibliografica 
<br/><br/><label>ISBN: </label>0471757225 (alk. paper) 9780471757221 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Boston Consulting Group.
<br/><br/><label>Subjects--Topical Terms: </label><br/>La competencia<br/>Planificacion estrategica
<br/><br/><label>LC Class. No.: </label>HD30.28  / .B677 2006