@book{29186,
	author = {González Lobo, Ma. Angeles and Carrero López, Enrique.},
	title = {Manual de planificación de medios /},
	publisher = {ESIC Editorial },
	year = {2008.},
	address = {Madrid },
	edition = {5a ed.},
	note = {Incluye indice; folio del cd rom: f:86683}
}