International advertising and marketing / 
edited with introductory notes, by S. Watson Dunn and E. S. Lorimor. 
 - Columbus, Ohio   Grid Pub   c1979. 
 - [xvii], 564 p   26 cm. 
 - Grid series in advertising and journalism .
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0882441744 
<br/><br/><label>LCCN: </label>78006802 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Export marketing.
<br/><br/><label>LC Class. No.: </label>HF5827  / .I57 1979