@book{24165,
	author = {Hax, Arnoldo C. and Majluf, Nicolás S.,},
	title = {The strategy concept and process },
	publisher = {Prentice Hall },
	year = {c1996.},
	address = {Upper Saddle River, N.J. },
	edition = {2a ed.},
	note = {Incluye índice}
}