00391nam a2200157   450000100060000000300030000600500170000900800410002603500190006703500180008605000220010410000200012624500490014625000110019526000270020634051UR20220427191555.0061105|||||||||||||||||||||||||||||||| d  a(janium) 34040  a(janium)34038 4aHF5823b.D86 19781 aDunn, S. Watson10aAdvertisingb : its role in modern marketing  a4a ed.  bThe Dryden Pressc1978