Vista normal Vista MARC
  • LMKT1206

Entrada Topical Term

Número de registros utilizados en: 10

001 - CONTROL NUMBER

  • control field: 4311

003 - CONTROL NUMBER IDENTIFIER

  • control field: MX-MoUR

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20240802150350.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 240802|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: MX-MoUR
  • Transcribing agency: MX-MoUR

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: LMKT1206
  • Topical term following geographic name entry element: MERCADOTECNIA

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (MX-MoUR)47946: Stanton, William J., 1919- autor aut 4310, Fundamentos de marketing /