Entrada Topical Term

Número de registros utilizados en: 15

001 - CONTROL NUMBER

• control field: 3263

003 - CONTROL NUMBER IDENTIFIER

• control field: MX-MoUR

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20240119163629.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 240119|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: MX-MoUR
• Transcribing agency: MX-MoUR

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: Mercadotecnia
• General subdivision: Administración

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (MX-MoUR)47298: Kotler, Philip, 1931- autor aut 3262, Dirección de marketing /