Global marketing management / (Registro nro. 5158)

Detalles MARC
000 -LEADER
fixed length control field 00992cam a2200313 a 4500
001 - CONTROL NUMBER
control field 2334
003 - CONTROL NUMBER IDENTIFIER
control field UR
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220427175717.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 980416s1999 njuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 98023506
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0139030239
035 ## - SYSTEM CONTROL NUMBER
System control number (janium) 2323
035 ## - SYSTEM CONTROL NUMBER
System control number (janium)2323
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
049 ## - LOCAL HOLDINGS (OCLC)
Holding library XRWA
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1009.5
Item number .K43 1989
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
245 10 - TITLE STATEMENT
Title Global marketing management /
Statement of responsibility, etc. Warren J. Keegan.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J.
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. c1999.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 639 p.
Other physical details il., maps
Dimensions 26 cm.
490 #0 - SERIES STATEMENT
Series statement Prentice Hall series in marketing.
500 ## - GENERAL NOTE
General note Acervo básico de profesional.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Incluye referencias bibliográficas e índice.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management
-- Case studies.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mercado de exportación
General subdivision Administración.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mercado de exportación
General subdivision Administración
-- Análisis.
Existencias
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
        General Biblioteca Central Biblioteca Central 27/04/2022 Compra   HF1009.5 K43 1989 0051423 27/04/2022 27/04/2022   POST / ECO