Marketing planning & strategy / (Registro nro. 35704)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00809cam a2200277Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 5674 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UR |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220428111927.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 990602s2000 ohua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 99035181 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0324014805 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 5663 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)5663 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | XRW |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | XRGA |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .J35 2000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jain, Subhash C., |
| Dates associated with a name | 1942- |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing planning & strategy / |
| Statement of responsibility, etc. | Subhash C. Jain. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing planning and strategy. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6a ed. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cincinnati, Ohio |
| Name of publisher, distributor, etc. | South-Western College |
| Date of publication, distribution, etc. | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 925 p. |
| Other physical details | il. |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye referencias bibliográficas e índice. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Administración de mercadotecnia. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | Biblioteca Central | Biblioteca Central | 05/08/2014 | 20140805 | Compra | HF5415.13 J35 2000 | 0070839 | 28/04/2022 | 28/04/2022 | Faccea |
