Investigación de mercados (Registro nro. 35358)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00730nam a2200217 4500 |
| 001 - CONTROL NUMBER | |
| control field | 5390 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UR |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220428111754.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 940119s1978 espa b 00110 spa |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 5379 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)5379 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .B623 1992 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. |
| 245 10 - TITLE STATEMENT | |
| Title | Investigación de mercados |
| Remainder of title | : texto y casos/ |
| Statement of responsibility, etc. | / Harper W. Boyd y Ralph Westfall ; [traduccion de Raul Fernandez Suarez] |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Espana |
| Name of publisher, distributor, etc. | UTEHA, |
| Date of publication, distribution, etc. | 1978. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix 858 p. |
| Other physical details | : il. |
| Dimensions | ; 22 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Traduccion de: Marketing research. text and cases. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye referencias bibliograficas e indice. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Investigación de mercado. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Westfall, Ralph L., |
| Relator term | Coaut. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | Biblioteca Central | Biblioteca Central | 28/04/2022 | Compra | HF5415 B623 1992 | 0060835 | 28/04/2022 | 28/04/2022 | ECONOM |
