Fundamentos de mercadotecnia internacional / (Registro nro. 34760)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01225nam a2200421Ka 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4904 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UR |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220428082217.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 980917s1998 mx 000 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9701701380 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 4893 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)4893 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | URCABC |
| Language of cataloging | spa |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 1416 |
| Item number | .K418 1998 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| 240 10 - UNIFORM TITLE | |
| Uniform title | Principles of global Marketing |
| Language of a work | eng |
| 245 10 - TITLE STATEMENT | |
| Title | Fundamentos de mercadotecnia internacional / |
| Statement of responsibility, etc. | Warren J. Keegan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | 1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 421 p. : |
| 500 ## - GENERAL NOTE | |
| General note | Incluye índice y glosario |
| 583 ## - ACTION NOTE | |
| Action | REMOVER |
| 583 ## - ACTION NOTE | |
| Action | REMOVER |
| 583 ## - ACTION NOTE | |
| Action | REMOVER |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mercadotecnia de exportación |
| General subdivision | Administración. |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mercadotecnia de exportación |
| General subdivision | Administración |
| -- | Estudio de casos. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Green, Mark C. |
| Relator term | Coautor |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Verania de Parres Cárdenas |
| Relator term | Traductor |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Total Checkouts | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | General | Biblioteca Central | Biblioteca Central | Estantería General | 28/04/2022 | Compra | HF1416 .K418 1998 | 0065103 | 28/04/2022 | 28/04/2022 | Libro | ||||||
| Library of Congress Classification | General | Biblioteca Central | Biblioteca Central | Estantería General | 28/04/2022 | Compra | HF1416 .K418 1998 | 0065156 | 28/04/2022 | 28/04/2022 | Libro | ||||||
| General | Biblioteca Central | Biblioteca Central | 28/04/2022 | Compra | HF1416 .K418 1998 | 0066659 | 28/04/2022 | 28/04/2022 | Faccea | ||||||||
| Library of Congress Classification | General | Biblioteca Central | Biblioteca Central | Estantería General | 28/04/2022 | Compra | HF1416 .K418 1998 | 0066720 | 28/04/2022 | 28/04/2022 | Libro | ||||||
| General | Biblioteca Central | Biblioteca Central | 28/04/2022 | Donación | HF1416 .K418 1998 | 0068303 | 28/04/2022 | 28/04/2022 | Faccea | ||||||||
| Library of Congress Classification | General | Biblioteca Central | Biblioteca Central | Estantería General | 28/04/2022 | Compra | HF1416 .K418 1998 | 0070988 | 28/04/2022 | 28/04/2022 | Libro |
