Cases in consumer behavior/ (Registro nro. 32964)

Detalles MARC
000 -LEADER
fixed length control field 01000nam a2200289 i 4500
001 - CONTROL NUMBER
control field 4595
003 - CONTROL NUMBER IDENTIFIER
control field UR
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220428081431.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 760211s1969 ilu 000 0 eng u
035 ## - SYSTEM CONTROL NUMBER
System control number (janium) 4584
035 ## - SYSTEM CONTROL NUMBER
System control number (janium)4584
040 ## - CATALOGING SOURCE
Transcribing agency SBM
Modifying agency OCL
049 ## - LOCAL HOLDINGS (OCLC)
Holding library XVEA
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .B52 1969
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Blackwell, Roger D.
245 10 - TITLE STATEMENT
Title Cases in consumer behavior/
Statement of responsibility, etc. [by] Roger D. Blackwell, James F. Engel [and] David T. Kollat.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hinsdale, Ill.,
Name of publisher, distributor, etc. Dryden Press
Date of publication, distribution, etc. [1969]
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 431 p.
Other physical details ill.
Dimensions 24 cm.
490 0# - SERIES STATEMENT
Series statement Holt, Rinehart and Winston marketing series.
500 ## - GENERAL NOTE
General note A casebook designed to supplement Consumer behavior, by J. F. Engel, D. T. Kollat, and R. D. Blackwell.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers
Form subdivision Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
Form subdivision Case studies.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumidores
General subdivision Estudio de casos.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Investigación de mercado
Form subdivision Estudio de casos.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Engel, James F.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kollat, David T.
Existencias
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
        General Biblioteca Central Biblioteca Central 05/03/2014 20140305 | Compra   HF5415.2 B52 1969 0029739 28/04/2022 28/04/2022   POST / ECO