Comportamiento del consumidor / (Registro nro. 32253)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01096nam a2200325 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 45329 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | URCABC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220428081138.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 980312s1997 mx ad b 001 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 968880617X |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 45236 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)45230 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | URCABC |
| Language of cataloging | spa |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| Language code of original | eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.32 |
| Item number | .S3518 1997 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schiffman, Leon G. |
| 240 10 - UNIFORM TITLE | |
| Uniform title | Consumer behavior. |
| Language of a work | Español. |
| 245 10 - TITLE STATEMENT | |
| Title | Comportamiento del consumidor / |
| Statement of responsibility, etc. | Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Adolfo Deras Quiñones. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México, D. F. |
| Name of publisher, distributor, etc. | Prentice-Hall Hispanoaméricana |
| Date of publication, distribution, etc. | 1997. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 684 p. |
| Other physical details | il., diagrs. |
| 500 ## - GENERAL NOTE | |
| General note | "Quinta edición" --Portada. |
| 500 ## - GENERAL NOTE | |
| General note | Traducción de: Consumer behavior, 5a ed. 1994. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye referencias bibliográficas e índice. |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Comportamiento del consumidor. |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Investigación motivacional (Mercadotecnia) |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Deras Quiñones, Adolfo, |
| Relator term | tr. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kanuk, Leslie Lazar. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | Biblioteca Central | Biblioteca Central | 28/04/2022 | Donación | HF5415.32 S3518 1997 | 0090188 | 28/04/2022 | 28/04/2022 | IESTEC |
