Detalles MARC
| 000 -LEADER |
| fixed length control field |
01225nam a22003617a 4500 |
| 001 - CONTROL NUMBER |
| control field |
39279 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
URCABC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230424000651.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
050822s2007 mauab b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0071107657 (ed. internacional : rústica) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0072962151 (CD-ROM) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780071107655 (ed. internacional : rústica) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(janium) 39220 |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(janium)39216 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
URCABC |
| Language of cataloging |
spa |
| 041 0# - LANGUAGE CODE |
| Language code of text/sound track or separate title |
eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5438.25 |
| Item number |
.W2933 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Weitz, Barton A. |
| 245 10 - TITLE STATEMENT |
| Title |
Selling |
| Remainder of title |
building partnerships / |
| Statement of responsibility, etc. |
Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
6a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Boston |
| Name of publisher, distributor, etc. |
McGraw-Hill/Irwin |
| Date of publication, distribution, etc. |
c2007. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
1 v. (varias paginaciones) |
| Other physical details |
il. (algunas col.), mapas, col. |
| Dimensions |
+ |
| Accompanying material |
1 CD-ROM (4 3/4 plg.) |
| 490 #0 - SERIES STATEMENT |
| Series statement |
The Irwin/McGraw-Hill series in marketing. |
| 500 ## - GENERAL NOTE |
| General note |
Folio de Cd rom : 1220; 1537 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Incluye referencias bibliográficas e índice. |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Técnicas de ventas. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
LMKT2311 |
| Topical term following geographic name as entry element |
TALLER DE ESTRATEGIA DE VENTAS |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Castleberry, Stephen Bryon. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Tanner, John F. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Bibliografía básica Lic. |
Yes |