Principios de marketing / (Registro nro. 24642)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00832nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 39112 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | URCABC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220427195358.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 921228s1993 enka b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8497322347 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 39054 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)39050 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | URCABC |
| Language of cataloging | spa |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| Language code of original | eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .R323318 2003 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Randall, Geoffrey, |
| Dates associated with a name | 1938- |
| 240 10 - UNIFORM TITLE | |
| Uniform title | Principles of marketing |
| 245 10 - TITLE STATEMENT | |
| Title | Principios de marketing / |
| Statement of responsibility, etc. | Geoffrey Randall; traduccion: Tresa Alonso Cortés |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Madrid |
| Name of publisher, distributor, etc. | Thomson |
| Date of publication, distribution, etc. | c2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii; 370 p. : |
| 500 ## - GENERAL NOTE | |
| General note | Incluye índice |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye referencia bibliográfica (p. [359]-362) |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mercadotecnia |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Alonso Cortés, Teresa |
| Relator term | Traductor |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | Biblioteca Central | Biblioteca Central | Estantería General | 14/01/2016 | 20160114 | Compra | HF5415 R323318 2003 | 0083418 | 27/04/2022 | 27/04/2022 | Libro |
