Diccionario de términos de mercadotecnia / (Registro nro. 23921)

Detalles MARC
000 -LEADER
fixed length control field 00782nam a2200265 a 4500
001 - CONTROL NUMBER
control field 38520
003 - CONTROL NUMBER IDENTIFIER
control field MX-MoT
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220427195105.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 930804s1994 nyua d 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9702403634
035 ## - SYSTEM CONTROL NUMBER
System control number (janium) 38470
035 ## - SYSTEM CONTROL NUMBER
System control number (janium)38466
040 ## - CATALOGING SOURCE
Original cataloging agency URCABC
Language of cataloging spa
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title spa
Language code of original eng
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5803
Item number .I4318 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Imber, Jane
240 10 - UNIFORM TITLE
Uniform title Dictionary of marketing terms
Language of a work Español
245 10 - TITLE STATEMENT
Title Diccionario de términos de mercadotecnia /
Statement of responsibility, etc. Jane Imber; Betsy-Ann Toffler; traducción: Roberto Hans García
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. México
Name of publisher, distributor, etc. CECSA;
Date of publication, distribution, etc. c2002
300 ## - PHYSICAL DESCRIPTION
Extent viii, 637p.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mercadeo
General subdivision Diccionarios
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Toffler, Betsy-Ann
Relator term Coautor
Existencias
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
        General Biblioteca Central Biblioteca Central 27/04/2022 Compra   HF5803 I4318 2004 0082650 27/04/2022 27/04/2022   Maestria/Faccea