Creative adversiting (Registro nro. 18466)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00731nam a2200277 4500 |
| 001 - CONTROL NUMBER | |
| control field | 34035 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UR |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220427191552.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 061105|||||||||||||||||||||||||||||||| d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131899112 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 34024 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)34022 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | URCABC |
| Language of cataloging | spa |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5821 |
| Item number | .M62 1991 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moriarty, Sandra E. |
| 245 10 - TITLE STATEMENT | |
| Title | Creative adversiting |
| Remainder of title | theory and practice./ |
| Statement of responsibility, etc. | Sandra E Moriarty, |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Englewood Cliffs |
| Name of publisher, distributor, etc. | Prentice Hall, |
| Date of publication, distribution, etc. | 1991. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 438p. |
| 500 ## - GENERAL NOTE | |
| General note | Incluye refrencias bibliografícas |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Publicidad |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | Biblioteca Central | Biblioteca Central | 27/04/2022 | Donación | HF5821 M62 1991 | 0065155 | 27/04/2022 | 27/04/2022 | Faccea | |||||||
| General | Biblioteca Central | Biblioteca Central | 27/04/2022 | Donación | HF5821 M62 1991 | 0075255 | 27/04/2022 | 27/04/2022 | Libro | Estantería General |
