El plan de mercadeo (Registro nro. 15210)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00684nam a2200229Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3151 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UR |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220427190334.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 950904c 1985spa r 00100 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9580401209 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium) 3140 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (janium)3140 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | 483919 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .L87 1991 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Luther, William M. |
| 245 13 - TITLE STATEMENT | |
| Title | El plan de mercadeo |
| Remainder of title | como prepararlo y ponerlo en marcha/ |
| Statement of responsibility, etc. | William M. Luther; tr. Gisella Wolhfers de Rosas. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Barcelona |
| Name of publisher, distributor, etc. | Norma |
| Date of publication, distribution, etc. | c1985 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 190 p |
| 500 ## - GENERAL NOTE | |
| General note | Traducción de: The marketing plan : how to prepare. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mercadotecnia |
| 700 20 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wolhfers de Rosas, Gisella |
| Relator term | tr |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | Biblioteca Central | Biblioteca Central | 27/04/2022 | Compra | HF5415.13 L87 1991 | 0049820 | 27/04/2022 | 27/04/2022 | Ingenieria | ||||||
| General | Biblioteca Central | Biblioteca Central | 27/04/2022 | Donación | HF5415.13 L87 1992 | 0049820.1 | 27/04/2022 | 27/04/2022 | Mercadotecnia |
